Dell launches Adamo; Mimics Apple's Style and Fails
Today Dell has finally launched its first set of it’s Adamo line.
ROUND ROCK, Texas, March 17, 2009 – Style-minded people who place a premium on precision craftsmanship and design can now add Adamo to their list of must-have items for 2009. Dell today unveiled the world’s thinnest laptop as a kick off to the new Adamo by Dell brand.
Adamo, derived from the Latin word meaning “to fall in love,” will serve as a flagship in a line of products created to disrupt the personal computing space with the combination of new design, aesthetics, personalization choices and sought-after technologies.
The unfortunate part is that Dell’s promotional video could have been better done by my 12-year-old-brother, that is, if I had one. The “narrator” is one of the creepiest people ever and the style of the video tries to mimic Apple’s Macbook and Macbook Pro videos.
Take a look for yourself:
Interesting isn’t it? Maybe I’m a bit biased but this looks like the work of someone trying to sell you lemonade for 15 cents – maybe it’s an SNL skit?
For more about Dell’s new Adamo line visit their website where they claim you can “Fall in Love” with Adamo.